Select movie Search movie Close search My Account

A staple of the TBS network that maintained high viewership.

"Bright" represented one of the first times a streaming service attempted a big-budget, "blockbuster-style" fantasy film. Despite critical panning, it garnered massive viewership numbers. This moment was pivotal for entertainment content; it proved that audiences were willing to trade the theater experience for high-production value at home, even during the most traditional movie-going window of the year. Digital Content and Viral Trends

If the box office belonged to Star Wars, the streaming world was focused on a landmark experiment. On December 22, 2017, Netflix released "Bright," starring Will Smith. By Christmas Eve, the film had become a cultural lightning rod.

In late December 2017, the global box office was under the absolute command of "Star Wars: Episode VIII – The Last Jedi." Having premiered just a week prior, by December 24, it was the primary topic of conversation in popular media.